Analyst Relations
Gartner, Forrester, IDC — managed.
Analyst engagement programs for B2B tech and SaaS — briefings, inquiries, evaluations, and Magic Quadrant readiness.
Starting range to help you plan. Final scope and quote depend on requirements — media spend, talent, and licenses are separate.
— Overview
Analyst relations is its own discipline, and most PR firms aren't great at it. We run dedicated AR programs for B2B tech: analyst landscape mapping, briefing strategy, inquiry usage, evaluation prep (Magic Quadrant, Wave, MarketScope), and ongoing relationship management.
For pre-evaluation companies, we focus on getting on the right analysts' radars; for established companies, we focus on improving placement and references.
— Capabilities
What's in scope.
— Outcomes
What you get.
- Stronger analyst placements over time
- Useful inquiry usage, not wasted credits
- Confidence going into the next evaluation cycle
What AI handles
- Synthesize public analyst research
- Draft briefing decks and Q&A prep
- Mine evaluation criteria from prior reports
What humans handle
- Run the briefings
- Manage the analyst relationships year-round
- Coach product and exec teams on the narrative
— Deliverables
— Also known as
People search for this work as:
— FAQ
Common questions.
- Can you get us into a Magic Quadrant?
- We help you become evaluable and present strongly — but Gartner decides who's in. We're honest about the realistic timeline.
— Related services
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